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Service 08
Automation
For businesses typing the same information into two systems, or handling by hand something that happens the same way every time. You get the workflows and connections that move data between your website, your CRM, your inbox and your internal tools — so information entered once is correct everywhere, and the work that never needed a person stops taking one.
What this covers
Scope is agreed against this list before anything is built, so what you approve is what arrives.
- Form-to-CRM workflows
- Lead routing and notifications
- Email and onboarding sequences
- Scheduled jobs and data syncing
- Webhooks and API integrations
- Payment and invoicing workflows
- Reporting and exports
- AI-assisted steps where they genuinely help
- Automation audit of your current process
Work of this kind
Live sites, not mockups. Each one links to the build and to the running product.
WebsiteLocal BusinessKarratha Lock Service
A regional locksmith site with scheduling built in, so routine jobs get booked without tying up the phone for calls that did not need a person.
WebsiteReal EstateLisa Sherman Realty
An agent site that shows current listings without anyone re-entering them by hand. It reads the MLS/IDX feed directly, so listings appear in the site's own design and stay current on their own.
Web AppEducationTalk Global Study
A custom platform that matches students to universities, built around a search and enquiry journey that had to stay quick across a large set of listings. A dedicated REST API moves the data between search, listings and enquiries.
How the work runs
- 01
Diagnose
A clear reading of the problem, and whether building is the answer.
- 02
Define
A fixed scope and a fixed price, before any code is written.
- 03
Build
Real progress you can open in a browser, every week.
- 04
Launch
A live product, full ownership, and no lock-in.
Automation, answered
The questions buyers actually ask about this service, including the ones with uncomfortable answers.
Where is automation actually worth it?
Where a task happens often, the same way each time, and a person adds nothing by doing it — copying an enquiry into a CRM, chasing the same follow-up, re-keying an order. If a task needs judgement, leave it with the person who has the judgement.
Is this an AI product?
No. Most useful automation is plumbing — one system telling another what happened. AI gets used where it earns its place, like sorting or summarising free text, and left out where a rule is more reliable and cheaper to run.
Will it work with the tools we already have?
Usually. Most business software exposes an API or webhooks, and where one does not there is normally a workable path. The audit establishes that before anything is quoted, so you are not paying to discover a dead end.
What happens when an automation breaks?
It should tell you rather than fail quietly, which is the difference between an automation and a liability. Failures notify someone, and anything that moves data keeps a record you can check.
Usually commissioned together
Not an upsell — these are the pieces that tend to be part of the same job, and are cheaper to do at the same time than to retrofit.
All services
- 01Websites & Digital ExperiencesMarketing and corporate websites built for performance, search visibility and easy updating by your own team.
- 03E-commerceShopify, WooCommerce and custom commerce platforms designed for performance, usability and long-term maintainability.
- 04Custom SoftwareBusiness systems and workflow tools built around your processes, for the work no off-the-shelf product supports.
- 05Search & SEOTechnical and on-page optimisation that makes your site easier to find, and easier for search engines to read.
- 06Ongoing DevelopmentMonth-to-month development support for the features, fixes and maintenance that follow a launch.
Two ways to start
You know what you need
Start a project
Send the details and you get a reply from a developer who would work on it. If it is a fit, the next step is a call and a fixed quote. If it is not, you will be told that instead.
You know something is wrong
Book a Build Audit
For when the problem is clear but the right solution is not. We establish what is actually wrong, what is worth keeping and what to do first — before anyone quotes you for a rebuild.
Either way: a fixed price agreed before work starts, and you own everything at the end of it.
View pricing